In the hobby of sports trading cards, much of the revenue is driven from high-end hobby releases that focus on serious collectors. Many collectors these days ask, “What is being done to cultivate the next...
Group breaks provide collectors the opportunity to experience opening a large amount of product by sharing the purchase as a group to make it more affordable. Cards are distributed to participants in a predetermined...
Upper Deck is preparing to issue the company’s 25th consecutive release of hockey cards officially licensed by the NHL® and NHLPA. And with a new season of NHL® trading cards hitting store shelves...
Upper Deck’s mission from the get go for the 2014 National Sports Collectors Convention was to come up with creative ways to thank fans for 25 fantastic years in business. From balloon stomp promotions...