In the wake of the COVID-19 pandemic, collector-focused events like the Spring Sport Card & Memorabilia Expo in Toronto and the Summit Show in Edmonton were cancelled. Upper Deck produced promotional...
Last year Upper Deck offered fans the change to get their dad inserted in the stands behind a player on a classic Upper Deck NHL card. The response was so amazing we had to bring the program back again...
Last year Upper Deck ran a promotion where fans could get their dad plugged in as a fan behind a player on a NHL card for a digital card and a poster. The response to that program was tremendous and while...
The first week of working from home I was on video conference calls and couldn’t help but notice all the blank walls in the background. Slowly, that’s changed as people are upgrading their work spaces...
Sports collectibles trade shows across North America have been postponed and cancelled in the wake of the COVID-19 pandemic. Upper Deck always loves getting out to spend time with collectors at these annual...