Twice a year hockey fans converge upon Toronto for one of the biggest shows of the year with the Sportscards & Memorabilia Expo. When 2014-15 NHL® Upper Deck Series One releases on November 6, it will mark the 25^th consecutive licensed release of the set and we think that is definitely something worth celebrating. Upper Deck will have a major presence at the Fall Expo with some major promotions that fans will want to make sure to be a part of.

There will be a variety of wrapper redemption programs at the 2014 Fall Sportscard & Memorabilia Expo in Toronto. Here’s a look at the programs available:

25^th Anniversary Young Guns Tribute Priority Signings Promotion – Friday at 5:00 p.m., Saturday at 10:00 a.m. & again for Happy Hour at 5:00 p.m. and Sunday at 12:00 p.m.

Purchase one sealed hobby box of 2014-15 NHL® Upper Deck Series One, 2014 Upper Deck Team Canada World Juniors, 2014-15 NHL® Artifacts, 2014-15 NHL® Fleer Ultra or one sealed pack of 2013-14 NHL® Ultimate Collection purchased from a Certified Diamond Dealer at the show. Bring that product along with the voucher you receive from the vendor to the Upper Deck booth and receive a FREE 2014-15 NHL® Upper Deck 25^th Anniversary Young Guns Tribute Priority Signings Autograph card at random OR a UDA Rookie memorabilia instant redemption after opening the product there. Priority Signings promotion will only be available during posted hours and while supplies last for each time period. One box per person, per day.

25th Anniversary Young Guns Tribute Priority Signings Checklist

25^th Anniversary Young Guns Tribute Rookie Cards – Off Hours for Priority Signing Program

Purchase one sealed hobby box of 2014-15 NHL® Upper Deck Series One, 2014 Upper Deck Team Canada World Juniors, 2014-15 NHL® Artifacts, 2014-15 NHL® Fleer Ultra or one sealed pack of 2013-14 NHL® Ultimate Collection purchased from a Certified Diamond Dealer at the show. Bring that product along with the voucher you receive from the vendor to the Upper Deck booth during off hours for the Priority Signings promotion and receive one (1) limited-edition 25^th Anniversary Young Guns Tribute Rookie cards at random.

Customers who have tins of 2013-14 NHL® The Cup can bring their tins to the Upper Deck booth to open. Upper Deck will share one (1) random 25^th Anniversary Young Guns Tribute Rookie cards with for doing so at the company’s booth. There is a max of ten redemptions per person, per day on this promotion.

25th Anniversary Young Guns Tribute Checklist

25^th Anniversary Young Guns Tribute Priority Signings Case Breaker Promotion – Open all day while supplies last

Purchase one sealed hobby case of 2014-15 NHL® Artifacts, 2013-14 NHL® Ultimate Collection or 2013-14 NHL® SP Authentic and receive two (2) FREE 2014-15 NHL Upper Deck 25^th Anniversary Young Guns Tribute Priority Signings Autograph card at random OR a UDA memorabilia instant redemption and a bonus instant premium redemption item. Participating collectors will also receive a FREE Upper Deck 25^th Anniversary toque. Promotion is open at any time and while supplies last. One per person, per day.

25th Anniversary Young Guns Tribute Priority Signings Exclusive Checklist

25^th Anniversary Young Guns Personalized Card O-Pee-Chee & MVP NHL® Promotion – Open all day, every day

Bring two sealed packs of 2014-15 NHL® O-Pee-Chee or MVP at the UD booth at any time and get a FREE Upper Deck personalized 25^th Anniversary Young Guns card! Upper Deck will have a professional photographer to take photos of fans and print an actual Upper Deck 25^th Anniversary Young Guns cards for fans on site.

For just two packs of 14-15 NHL O-Pee-Chee of MVP you could get your very own Upper Deck card made!

Upper Deck Canadian Football League Uncut Sheet Promotion – Open all day while supplies last

Purchase two (2) sealed hobby boxes of 2014 Upper Deck CFL and receive a limited-edition 2014 Upper Deck CFL uncut sheet. The premier edition of Upper Deck’s Canadian Football League set is sure to be a collector’s item and these uncut sheets will certainly make for an incredible collectible!

Upper Deck will be hosting a variety of other compelling programs around the company’s anniversary for the Fall Expo as well. Take a look!

Lights Out Interactive Hockey Game

Step right up and test your hockey skills at the Lights Out hockey game where Upper Deck will have a variety of prizes available for top shooters. The game is FREE to play!!!

FREE Givaways! – All Day Friday, Saturday at 12:30 p.m. and Sunday at 2:00 p.m.

What is better than FREE? Celebrate 25 year of Upper Deck Hockey with a variety of giveaways throughout the weekend!

Upper Deck Random Acts of Kindness Scavenger Hunt – Collectors have enjoyed Upper Deck’s Random Acts of Kindness program and we will bring the excitement around that event to the 2014 Fall Expo on Friday. Upper Deck will hide 25 sealed Random Acts of Kindness envelopes throughout the Convention Center and share clues at the company’s corporate booth throughout the day. Lucky collectors who track them down can score sweet prizes like apparel and product! Collectors can only bring one redeemable envelop to the Upper Deck booth that day.

Find a UDRAK envelope and score a FREE prize!

Free Raffles – Stop by the Upper Deck booth at 12:30 p.m. on Saturday and again at 2:00 p.m. on Sunday to secure a free raffle ticket to score some exciting prizes that you won’t want to miss. No purchase necessary!

Upper Deck raffles at the Expo are always a BIG draw!

Expired Redemption Raffle – Submit your expired modern-day UD redemption cards until Saturday at 1:30 p.m. Raffle will take place to 2:30 p.m.

Here is your chance to score some cool items for your expired redemption modern day redemption cards. Check out details on UD’s Expired Redemption Raffle!

Upper Deck Authenticated Show Specials – Open all day while supplies last

Ryan King from Upper Deck Authenticated will be on site offering fans incredible show specials on the world’s best memorabilia. Fans can purchase incredibly collectibles available at the show from company spokesmen like Wayne Gretzky, LeBron James, Michael Jordan, Tiger Woods and Rory McIlory. Ryan will also have a variety of current NHL player product available that you will definitely want to add to your collection, make sure to stop by and chat with him.

Tim Carroll Art Exhibit

Tim Carroll is an incredible artist who takes trading cards, cuts them up and creates works of art with him. Fans marveled at his incredible Wayne Gretzky mosaic he created and Tim will be on hand to talk about his process with fans while creating another incredible work of art live!

See the incredible artwork of Tim Carroll LIVE!

Welcome Reception – Friday night from 8:00-9:00 p.m.

Friday night Upper Deck’s staff from product development and marketing will be sharing plans for upcoming products and programs at a special welcome event. Loyal Upper Deck fans and dealers are welcome to attend by emailing [email protected] with their full name, address, phone number, favorite team and why they want to be a part of this event. Upper Deck will review and send confirmation emails to those cleared to attend.

Kids Day!

Upper Deck is proud to announce sponsor Kids Day at the Expo where kids between the ages of 6-12 can get into the show for FREE! Additionally, kids will get a special voucher they can bring to the Upper Deck booth to receive a special Hockey card!!

Upper Deck Goes Looney For Movember!

Upper Deck wants to encourage fans to give to a great cause during the 2014 Fall Expo so the company will be accepting donations in the form of $1 coins (affectionately known as “loonies” in Canada) that will be donated to Movember Canada. All proceeds go to this worthwhile organization that encourages men to grow mustaches during the month of November to raise awareness (and funds) for men’s health programs. Every fan who makes a donation will receive a FREE mustache to help celebrate Movember!

Twitter/Instagram

If you are tweeting or posting images to Instagram from the 2014 Fall Sportscard & Memorabilia Expo use hashtag #FallExpo for the show and #UpperDeck25 to share any cool UD Anniversary experience or items you received. On Twitter make sure you are following @UpperDeckHockey and @UpperDeckSports! On Instagram, watch for images from UD by following @upperdecksports! And give the show a follow on Twitter at @sportcardexpo!