Card shops, sports collectible shows and online collecting message boards have been buzzing with fans talking about Upper Deck’s latest high-end release; 2010-11 NHL The Cup. It has been a lot of fun for us to see fans interacting and having such a positive experience with this product. Unfortunately, 2010-11 NHL The Cup is not a product that is in every customer’s price range with individual packs selling for over $300. What’s more, there is a very limited amount of the product in the market, so even if you do have the money, it can be difficult to track down.
Internally we do not get very much of this product to use for samples, but we were able to secure one pack to use for a promotion with our fans. We have heard how much collectors would love the opportunity to open a pack of this product, but how would we go about rewarding something so in demand to just one fan? We wanted to come up with a promotion that would be unique and fun for our loyal customers. Remember those commercials from Klondike where they asked the famous question, “What would you do for a Klondike bar?” Well that is what we are asking our fans now, “What would you do for a pack of The Cup?”
Take a little time and think about it. It can be heartfelt and philanthropic. It can be juvenile and funny. What we are really looking for is something creative, because let’s face it, these packs are not easy to come by so whoever we award it to should have to do something different. Leave what you are willing to do for a pack of Upper Deck’s 2010-11 NHL The Cup product in the comment section below, just please keep it clean.
We will pick our top five favorites from these comments on Friday afternoon and then allow fans to vote on which comment they like the most through the Upper Deck Facebook page for a short period. The comment with the most amount of “likes” will be selected to receive the pack if they accomplish the task they agreed to. After the winner completes the task they agreed to we will then award them a pack of The Cup. So we’ve got to ask you, “What would you do for a pack of The Cup?”
166 Comments
I would pay $300 to charity 🙂
Thoughts are with the families of those lost in yesterday’s tragedy, very sad day for hockey around the world.
I would donate all my scrub hits and numbered inserts to various childrens hospital and charities along with my base for the next year.
I would trade two of my four kids for a box of the cup. With their hands being so small, they should be able to fix and clean all of the equipment used in the card printing process. Furthermore, I would let you raise them as fans of my most hated rivals, the Yankees, Lakers, Cowboys and LA Kings. And if two kids arent enough, I would get a reverse vasectomy to have more to give to you.
I would attend a Blackhawks game with an athletic supporter on the outside of my jeans (don’t want to end up getting arrested for this) and a T-shirt proclaiming in big letters “MY OTHER CUP IS AN UPPER DECK”.
I will open it on top of the world with pictures and video – in the beautiful Arctic hamlet of Inuvik – the true birthplace of hockey (ask Zac Boyer and Jason Elliott)! Proceeds from the sale of any cards would go to subsidizing hockey equipment purchases for our Aboriginal youth.
I would have the UD logo cut in my hair and I would donate my MJ auto to a charity to auction off in town or take it to a kid that is sick in my local hospital just to put a smile on his face.
I would buy Topps and turn them into a greeting card company!
If I won a pack of The Cup, I’d get my parents to drive me to Edmonton and I’d open it in front of Rexall Place so everyone there can get close to the cup for the first time in a long time
I would get a tattoo of the Stanley Cup with the words Holy Grail enshrining it also donate the equivalent $$ of the pack for proceeds going to my local hockey association in Upper Decks name
Althugh I’m a diehard Blues fan, I would drive to Chicago and host a huge rally at the United Center. I’d paint my face black and red, deck myself out in Blackhawks gear and yell myself hoarse about how Toews and Kane are the best hockey players in the world. Then on my way home, I’d stop at a tattoo parlor and get a tattoo of Ed Belfour and Jeremy Roenick.
I would dress in drag and go to my local hobby shop and hang out for the afternoon dressed as such. They wouldn’t be able to keep their hands off me.
I would quit collecting for a long timee for a chance at a tin of cup
I went to St Judes church and lit a votive candle for the souls of those poor players killed in the plane crash in Russia especially for me friend Pavel Demitra who I got to know personally
So I already did what I said Id do!
To win a pack of the cup. I would go to my LCS, omni cards and comics, in wrthersfield, CT (a great store and a diamond dealer) on a Sunday afternoon during football season (a tough task in itself) and I would give away 15 jersey, auto and patch cards to the first 15 children to come to the shop that afternoon (each kid will receive 1 random card). Several cards will be from this years ultimate collection hockey and spa hockey. And one lucky kid will walk away with a card with a book value of at least $50. I will also preform card tricks on request
For a tin of the cup I would drive all the way too Carlsbad California and kiss every upper deck representative that there is in there head office building. 😛
For a tin of The Cup, I would go to work (that includes the bus ride to get there) dressed up as the Upper Deck Santa Claus because that’s a present that’s totally Santa-worthy!!!
For a tin of the Cup, I would have my wisdom teeth removed…..again!
RIP to my friend, Pavol Demitra…..
What would I do for the cup. Well, as I am a sales person for a company, I have to have the utmost acceptable appearance at work. So with that being said, I would dye my hair pitch black. I am and have been a dirty blonde all my life. After dyeing my hair, I would have “THE CUP” shaved on one side of my head and on the other I would have “UD 2011” shaved on that side and go to work like that for a whole week. After that week, I would shave my head.
I would carry it around for a month not letting it out of my sight for a second taking pictures of me and the tin of cards everywhere I went then after the month open it and enjoy it’s bounty. Gotta love the Cup..
For a pack of The Cup I will mention Upper Deck in the next novel that I write/publish. I would offer to open the pack while in labour with my first child, but since that could happen any day now, you probably can’t ship it to me in time. 😉
I would watch the movie “Slapshot” 10 times nonstop. But I was proably going to do that anyway.
I would wear a Leafs jersey… that’s how far i would go 🙂
I will email panini and ITG pictures of the cup cards quoting “this is what hockey cards are supposed to look like. You can try your hardest but u will never put out a product like this.” And I will do this because you guys are the best and I HATE Panini and ITG they just aren’t the same.
I’d let each of my 25 fifth graders who make their nine weeks AR goal take a slapshot at me!
If I was to win the Tin, I’d wait until Opening night to crack, What would be better then the start of a new NHL season with Best Product out there?
I would carve a statue of myself out of wood, and have it star in a half-hour made-for-tv-movie entitled “Love is Da Bombs”. In it, the antagonist (played by me), will try to thwart the statue’s attempts at love. The twist? Inside the statue is heavy metal icon Lars Ulrich! Oh if only the ladies who rejected him knew!!
I would try to stop a Zdeno Chara slapshot for a pack of The Cup.
What Would you doooo for a pack of The Cup?
I would buy every single box of smarties, and eat all of the other colour and make a pile of only the red ones, preserving them for last of course, I would then take every red smartie and put a letter on it(in non tokix candy ink), spelling out the many reasons I love not only hockey but upper deck hockey cards. I would then make a billboard showing you my undying love and affection for UD hockey cards with the words spelt out in red smarties. And then offer to eat all the smarties in one sitting whilst reciting those same reasons for loving UD cards. That is one of the million things I would do for a chance to open a box of the CUP.
I would clean up Upper Deck bathroom stalls for a week to get a pack of THE CUP since the product is the most NASTIEST stuff on the Market — in the good sense 🙂
I would wear a Jaromir Jagr Flyers jersey to a Penguins home game holding a sign stating “We’ll have a great year now that we’ve got Jaromir!”
First of all, I would like to apologize to Upper Deck. Yes, I have purchased your competitor’s products. Not sure why, because they are way behind in terms of creativeness and innovation. The Cup is the Holy Grail of all hockey card products – it is miles ahead of anything their competitors can produce, in terms of quality of product and lasting investment value. Besides, nobody else can make cards that feature autos of 3 of the all-time greats – Wayne Gretzky, Bobby Orr and Gordie Howe.
This year could be the best ever for The Cup, with an outstanding rookie crop and some amazing new sub-sets (those booklets look amazing). I would love to be able to bust a tin of The Cup. If I were to win the tin, I would never buy anything from any of Upper Deck’s competitors ever again. I would give my first born, but I kinda like him and would like to keep him 🙂
Thanks for the contest Upper Deck
i would seek out kevin costner to autograph my box since he is the original ‘tin cup’. then get marcelo balboa’s autograph on it since he was so important in america’s first ‘gold cup’ soccer championship.
and hopefully i’d have a stanley ‘silver’ cup autograph of someone spectacular.
oh, and sell a kidney on the black market.
i would do something no man should…. i would go to a capitals red out game wearing a crosby jersey and ask to be on the intermission report saying he is number one even though we all know ovechkin is!!!!
I’m a canadians fans and for the Cup I would buy a t-shirt of the Boston Bruins and the Maples Leafs and Burn my Canadians t-shirt
Create a fat man no shirt in a pink tutu dance routine and youtube it for the world to see.
I would pick a fight with hockey’s brawler legend George Laraque, with a pacifier in my mouth.
for a box of the cup I would wear a big hat that would say “upper deck is the best card company in the world” at the toronto sports expo and go do redemptions at both the panini booth and the ing booth!
I would try to go to every NHL stadium around the U.S. & Canada this upcoming year to watch the best sport ever to be played by mankind!
Being a diehard Blackhawks fan I would shave my head and place a Red Wings tattoo on the new big bald spot.
What would I do?
I would stand on my hands and sing the American National Anthem!
I would change my name to ‘Upper Deck’
i would eat 2 dozen donuts and drink a pot of coffee in one sitting all from my favorite place and my work tim hortons. all for a box of the cup heck ill let you guys choose the donuts/ (:
I would shave my body from the neck down for a pack of The Cup.
I would Put myself through the torture of buying and wearing a flyer’s jagr jersey into the arena his first game back in Pittsburgh….and I’m a pens fan.
I would give away one of the cards from the pack of my choice whether it be a hit or a base on the UD facebook wall by having a contest that would be easy. I would make everyone choose a number between 1-15000 and teh one who gets it or is close wins the card. Ud would be informed of the number ahead of time so they could monitor it. That alone is crazy to give away a card! But for me, who will never be able to afford this, not to mention spend that in one shopping trip, being able to touch the package is greatness for me. So losing one card from it and being able to own The Cup packaging and a few cards would be incredible!!
As a bonus, i would also take a picture of myself in my UD shirt holding ud card in one hand and a I LOVE UD poster in another and post a picture of this on the Topps facebook wall.
I should also add, most likely the card would be a hit i would give away. That makes it more extreme!
Not only would I watch Dr. Oz with my wife for a year (until next years Cup release), I would do all the ‘self improvement’ and medical advice he preaches about!!!
I would give up going to hockey games for a year, and I go alot
I would package up 100 homemade packs of mixed upper deck hockey cards , including a mix of commons, star players , inserts and rookies . Then i would donate them to the childern at sick kids hostpital in Toronto . I would also like to add that as a hab fan living in toronto , … GOLF LEAFS GOLF !!! 😛
I would go to work dressed up as the Upper Deck Santa Claus (that includes the bus ride over) because getting a tin of The Cup as a present is totally Santa-worthy!!!
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