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While there is no questioning the 2011 rookie class is very talented, most experts did not think many of them would be able to make much of an impact in the early part of the season because of the lockout. While that may be the case for most of the class, a couple rookies came out and played some really great games. Ryan Kerrigan (Washington), Doug Baldwin (Seattle) and Randall Cobb (Green Bay) all put together great games. It was the play of Cam Newton (Carolina) that had most people talking at the water cooler Monday morning.

Newton did not look much like a rookie using his large frame to make plays, looking comfortable with the speed and timing of the game. He passed for two touchdowns and scored another one himself. What was really amazing is just how well he was able to air it out on a fairly decent NFL defense in the Arizona Cardinals. He carved up the secondary and was able to rack up 422 yards through the air, breaking the record for most passing yards by a rookie in their debut.

In celebration of the accomplishment, Upper Deck Authenticated is please to announce a special promotion where fans car grab some signed memorabilia of Cam Newton with “FREE” shipping. Check out some of the World’s Greatest Memorabilia of Cam Newton today by clicking here.

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As most fans know, Upper Deck is your exclusive home of collegiate trading cards and today on College Colors Day, we want to get you excited for the new season. With a full slate of college football games on tomorrow, it’s time to sport your favorite school colors with pride. And why not break out some of those binders with your favorite Upper Deck collegiate cards in them while you are at it?

Show your school spirit for your chance to get a great pack of Upper Deck's new All-Time Greats Basketball!

To help celebrate, we are going to give away a pack of Upper Deck’s ultra high-end collegiate release; 2011 All-Time Greats Basketball. Just snap a picture of you wearing your favorite college gear holding an Upper Deck college card of a favorite player or team and post it to our Facebook wall through the Labor Day weekend for your chance to win. Everyone who posts an image to our wall by midnight on Monday will be placed in a random draw to receive the pack. So get those cameras or camera phones and get posting!!!

Only Upper Deck can bring you collectible cards of your favorite college stars. Show them off and win!

As a special bonus, anyone who posts an image at an actual game this weekend in their gear with an Upper Deck card will go into another draw for a pack of 2011 Upper Deck Sweet Spot Football. If you are heading to the game, don’t forget your Upper Deck collegiate cards!

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My goal as Upper Deck’s Customer Care Supervisor is to help educate our collectors and fans so they can have a better experience with our collectible products. I’ve found that we get a lot of similar calls into our call center so it is beneficial to share what those questions are and provide answers in a public format here on the blog. You will find some really great information about our industry just by going through some of these “Ask UD” segments here on the blog. If you have questions yourself, please feel free to leave a comment and “Ask UD!”

Here are some of the questions we’ve received recently in Customer Care:

Ask Upper Deck: I redeemed my 2010 Exquisite Football redemptions some time ago, but I haven’t received them yet, nor do I know who I will be receiving. When will I get these?

Gregg Cacioppo: We changed up the way we redeem some of these hard-signed cards for 2010 Exquisite Football to eliminate situations where customers are waiting on particular athletes to sign their cards for years. We produced less redemption cards so we could cut ties with players who are not signing in an expeditious fashion for us and begin fulfilling for collectors from the pool of cards we have received in. We now have enough cards in for some groups from the Exquisite Football product that we can begin fulfilling them.

Collectors who busted 2010 Exquisite Football will start to see a portion of their redemptions shipping shortly.

These cards will be shipped to collectors at random so those who redeemed them will not know which cards they will get until that envelope arrives at their door; kind of like opening a pack. We can however share a listing of some of the players available so collectors have a better idea of what to expect. Among the players we are currently sending out, collectors may find signatures from Ronnie Brown, Tony Romo, Ben Tate, Bo Jackson, Mark Sanchez, Matt Ryan, C.J. Spiller, Jahvid Best, Ryan Matthews, Bernie Kosar, John Capelletti, Charles White, Dan Marino, George Rogers, Jack Ham and Garrett Graham.

Will Tony Romo be arriving at your door?

Or will it be something even more rare like this triple signed card of Ryan, Sanchez and Romo.

The majority of the remaining content consists of 2010 rookies in particular. Great efforts are being made to get the remaining cards signed so we can begin shipping other groups of these cards later on this season.

Ask Upper Deck: I saw your previews of 2010-11 NHL The Cup on Facebook and want to buy some packs of these cards, but some dealers are saying the are already sold out and the product isn’t even out yet. How can I get some packs of this product?

Gregg Cacioppo: This is the most limited NHL trading card product we produce all season and it is in very high demand. We would love to just produce more of it to meet customer demand, but our business is different than most others since we are making a collectible product. If we were to number cards higher and make more packs, 2010-11 NHL The Cup would cease to be as collectible and would ultimately be less desirable. We would rather apologize for it being tough to find and loaded with great content, than to mass produce it and have collectors disappointed with what the received after opening packs.

NHL collectors cannot wait to get their hands on new packs of 2010-11 NHL The Cup which is set to release August 31.

Many shops pre-sell the product so even though 2010-11 NHL The Cup will not release in stores until August 31, there is the chance shops may have already sold through their allocation of the product. If you are looking to get the product, make sure to reach out to your shop owner now so he can get reserve a pack for you.

Collectors hope to find super-rare autograph inserts like these Legendary Cuts cards featuring authentic signatures of deceased legends.

Only Upper Deck can deliver Wayne Gretzky trading cards to collectors and there will be some "great ones" in 2010-11 NHL The Cup.

UD pulls out all the stops to make the release of The Cup memorable for collectors by loading it with great content. The only difficult part is tracking down the packs before they have all been sold!

That being said, we highly encourage collectors to be careful with where they purchase 2010-11 NHL The Cup in particular. Since it is such a high-end release, we have seen issues where people play games with the product by carefully opening the product, taking out the better cards and then trying to reseal it to sell to an excited collector who thinks they are getting a good deal. PLEASE make sure you are only purchasing a high-end product like this from Certified Diamond Dealers or our network of Authorized Internet Retailers. We cannot assist collectors with issues if the product is purchased from a non-authorized source.

Ask Upper Deck: I pulled a redemption card for Derrick Rose, when is he going to be signing?

Gregg Cacioppo: Great news, Derrick recently finished a signing session for us this week and we received autograph cards for redemption request from sets like 2011 All-Time Greats Basketball, 2011 SP Authentic Basketball, 2011 Goodwin Champions, 2010 SP Authentic Basketball and 2008-09 SP Rookie Threads Basketball. We are in the process of checking the cards for any potential quality issues then we will be packaging them and shipping them out to fans from there.

Ask Upper Deck: I saw previews of the 2011 Goodwin Champions Entomology cards at the 2011 National Sports Collectors Convention, but when will they all be done and ship out?

Gregg Cacioppo: I am pleased to share that Upper Deck has completed the production of the 2011 Goodwin Champions Entomology cards this week. The cards are in the process of being shipped to our redemption center where they will be checked for quality, packaged and shipped to customers in the United States who have redeemed them. Packaging these cards can take awhile as they are not traditional trading cards. Extra care is taken to make sure collectors get them in great condition. We anticipate they will begin shipping in early September.

There are quite a few new creepy crawly critters in the 2011 Goodwin Champions Entomology insert set.

Here’s more on the cards from UD’s Grant Sandground.

And here is the full checklist of Entomology cards in the 2011 Goodwin Champions set.

ENT1 Frog-legged Beetle
ENT2 Fork Horned Rhino Beetle
ENT3 Malachite
ENT4 Silky Owl Butterfly
ENT5 Painted Jay
ENT6 Rainbow Jewled Beetle
ENT7 Toothed Warior Beetle
ENT8 Blue Stiped Weevil
ENT9 Zebra Nymph Butterfly
ENT10 Umbrella Horned Rhino Beetle
ENT11 Ruddy Daggerwing
ENT12 Blue Violet Jungle Glories
ENT13 Fantsy Click Beetle
ENT14 Teueros Birdwing Butterfly
ENT15 Red Winged Grasshopper
ENT16 Luna Moth
ENT17 Festive Cicada
ENT18 Giraffe Stag Beetle
ENT19 Giant African Emperor Scorpion
ENT20 Giant Water Bug
ENT21 Giant Rice Paper Butterfly
ENT22 Rusty Lace Wing Butterfly
ENT23 Sapphire Damselfly
ENT24 Dead Leaf Butterfly
ENT25 Sunset Moth
ENT26 Grand Owl Butterfly/Harlequin Beetle
ENT27 Peanut Head Lanternfly
ENT29 Snakehead Silk Moth
ENT30 Flashing Walking Stick

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As Upper Deck’s Customer Care Manager, it is my goal to help educate our collectors and fans so they can have a better experience with our collectible products. I’ll routinely post updates about what we hear on the phones and through e-mails from customers in segments called Ask UD. I hope you find this information relevant and interesting. If you have questions yourself, please feel free to leave a comment and “Ask UD!”

Here are some of the questions we’ve received recently in Customer Care:

Ask Upper Deck: The Customer Care group was working on a move last week, can you update us on that?

Nick Leslie: Some pretty exciting changes there. We are moving our corporate headquarters just down the street later on this summer, but we have moved out Quality Assurance and Redemption teams to our printing facility in North Carolina. While Quality Assurance and Redemption requests will be slowed up a bit during this transition as they get settled out there, this will be a very positive change for two key reasons:

1.       In the past we have been receiving cards at our facility in North Carolina and having them sent out here. It takes time to package them up, ship them out, get them from there to here and then getting unpacked. By having our teams out there, that shipping time is removed from the equation allowing us to get cards in the hands of our customers quicker.

2.       By not having to ship items, we can also save money on packaging and shipping which can ultimately be used to deliver more value in products.

So it is a positive change for us. And with that change, comes opportunity. We are currently looking to hire some staff in that area to work in our Redemption & Quality Assurance teams. If you’ve always dreamed of working in the sports industry and you are in North Carolina, this may be your chance. Check out some of the positions we have available out there by clicking here.

With this move comes a new address as well. Starting today, if you have are sending items with a case number to our Quality Assurance group or if you are sending in redemptions like the 2011 Upper Deck Football stripe cards, you want to send them to the following address:

Warehouse – RD
The Upper Deck Company
1001 Aviation Boulevard, Suite 100
Morrisville, NC 27560

It is important to note that if this is for redemptions, mark it “Attn. Redemptions.” For Quality Assurance mark “Attn. SF Case #(enter case number provided by Customer Care).” You must have a case number provided by Customer Care to have a claim processed by Upper Deck. Please do not send any items in without contacting us first.

Ask Upper Deck: Any other changes we should be aware of?

Nick Leslie: There is a pretty big one for me personally. I’ve accepted the position of Sports & Entertainment coordinator for Upper Deck which is pretty exciting for me. I grew up working in a card shop with my dad and I’ve always dreamed about being the one who built the products that end up on store shelves. Now I’m getting my chance and I’m really excited. Hopefully I can take all that I’ve learned in working so closely with our customers over the years to make products they will thoroughly enjoy. I am transitioning to my new responsibilities this week.

And with me heading out of the Customer Care group, I am happy to report we will be transitioning my current responsibilities over to my very capable replacement, Gregg Cacioppo. Gregg collected cards as a kid and still enjoys the hobby himself. His degree is in Sports Administration and we plucked him up right out of college a couple years back working in our Marketing group as an intern. We realized pretty quickly that Gregg was special so we brought him on as a Customer Care agent for Upper Deck Authenticated. Gregg certainly didn’t disappoint there and because of his strong performance we created a position for him where he would manage concerns and queries from our Diamond Club members. It is his time and I know he’s going to be great in this role so look for “Ask UD” updates from Gregg going forward!

Gregg Cacioppo is taking over as Supervisor of Upper Deck's Customer Care group.

Ask Upper Deck: When will you post the checklist for Marvel Beginnings and SP Authentic Basketball?

Nick Leslie: One of the nice things about our new website is that we can publish preliminary checklists earlier for customers. Two that we had a little trouble with where the new Marvel Beginnings and SP Authentic Basketball releases. Those have now been updated and are live. You can download the Marvel Beginnings checklist by clicking here and you can download the SP Authentic Basketball checklist by clicking here.

SP Authentic Basketball has been a fun break for collectors with plenty of Michael Jordan content.

Ask Upper Deck: Any more news on the TBD Exquisite Football redemptions?

Nick Leslie: As we have shared before, we inserted these without indicating which athlete collectors would receive to allow us the freedom of walking away from problem signers if they do not return their cards to us in a timely fashion. We produced less redemptions than we have cards outstanding to be able to make that happen. Fans have wanted us to share who these players will be, but we are not going to release that list until we have received back enough cards to provide a good enough mix to begin sending them. It doesn’t make sense to release a list at this time either given the fact that these will all be sent out at random so collectors who redeemed them will not know what they received until they receive their package from us, kind of like opening up a pack. The players we have in this mix are representative of others who are in the set, primarily mid-range players. We appreciate collector’s patience while we work to get in the rest of these delinquent signatures so we can get them out to our customers.

We are working hard to get players to sign so we can get TBD Exquisite redemptions out to customers.

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As Upper Deck’s Customer Care Manager, it is my goal to help educate our collectors and fans so they can have a better experience with our collectible products. I’ll routinely post updates about what we hear on the phones and through e-mails from customers in segments called Ask UD. I hope you find this information relevant and interesting. If you have questions yourself, please feel free to leave a comment and “Ask UD!”

Here are some of the questions we’ve received recently in Customer Care:

Ask Upper Deck: I’ve been putting my set together of 2011 Upper Deck Football and I noticed that some of the photos are different on the rookie cards. I’ve got two Blaine Gabbert cards that look the same except for the photo. Did I get some type of error card?

Nick Leslie: It’s not an error actually. We have done these photo variation cards in the past and found them to be fun for collectors to discover. We like to put the product out there, let collectors come across them and then share what exactly they are. There are a total of 18 different Star Rookie photo variation cards distributed between hobby and retail. They are quite rare falling one per case on average. Below is a checklist of the players that have these variation cards along with some images:

Card First Name Last Name Set Name
201 Blaine Gabbert Star Rookies Photo Variation Hobby
202 Courtney Smith Star Rookies Photo Variation Hobby
203 Daniel Thomas Star Rookies Photo Variation Hobby
204 Leonard Hankerson Star Rookies Photo Variation Hobby
205 Julio Jones Star Rookies Photo Variation Hobby
206 Mark Ingram Star Rookies Photo Variation Hobby
207 Ryan Mallett Star Rookies Photo Variation Hobby
208 Mario Fannin Star Rookies Photo Variation Hobby
209 Torrey Smith Star Rookies Photo Variation Hobby
210 A.J. Green Star Rookies Photo Variation Retail
211 Cam Newton Star Rookies Photo Variation Retail
212 DeMarco Murray Star Rookies Photo Variation Retail
213 Jake Locker Star Rookies Photo Variation Retail
214 Jonathan Baldwin Star Rookies Photo Variation Retail
215 Mikel Leshoure Star Rookies Photo Variation Retail
216 Ryan Williams Star Rookies Photo Variation Retail
217 Edmond Gates Star Rookies Photo Variation Retail
218 Von Miller Star Rookies Photo Variation Retail

This is the regular version of the Blaine Gabbert Star Rookie card that collectors are used to seeing.

This card however is the ultra-rare photo variation rookie that most collectors have not yet seen.

Here is another example of a photo variation Star Rookie card from 2011 Upper Deck Football

Ask Upper Deck: I called Upper Deck Customer Care and it said you were closed for a company event. What’s going on?

Nick Leslie: As we have shared before, we are in the process of moving to a new facility. With that move we have the opportunity to increase efficiencies in some departments. We spend a lot of money sending cards from our manufacturing facility in North Carolina to our headquarters in California for redemptions and replacements in particular. There is also time involved in that as well where if we just had everything fulfilled near our manufacturing facility we could get items to our customers quicker. Therefore, our Redemption and Replacement teams will be moving to North Carolina to be closer to our manufacturing facility over the next couple weeks.

Where once there were tens of thousands of football replacement cards in this room, the cupboards are now bare as staff have been busy packing them up to get to the new facility.

We will need to take time off the phones during that transition to assist with that move. We will still have representatives handling emails however and we will be back on the phones full time soon. Thanks for your patience while we work through this positive change that will help in getting cards to our collectors sooner.

Ask Upper Deck: I know you shared recently that 2010-11 NHL Ultimate Collection will be coming out on June 14, but when is 2010-11 NHL The Cup coming out???

Nick Leslie: The Cup is one of our most anticipated releases of the year and it finishes up the hockey season for UD. We don’t release much in terms of information on the product until it is a couple weeks from hitting store shelves. We are not sharing the release date for it yet, but I can share there will be a gap in the calendar between Ultimate Collection and The Cup. That being said, we’ve added some great elements to the set this season and we will be producing less compared to last year so it should be highly collectible and a great investment for NHL fans.

Hockey fans around the world wait excitedly for the release of Upper Deck's ultra-premium release, The Cup.

Ask Upper Deck: Any more news on the TBD Exquisite Football redemptions?

Nick Leslie: We talked a little bit about these cards in the last “Ask UD” segment, but collectors are still excited to know who they will receive. While you will not know until they arrive at your door, we will begin releasing some of the players that are included in the checklist later on next week. Hopefully that will give collectors a better feel for who they expect to receive. Thanks for your patience. The goal was not to frustrate collectors, but rather to allow us the freedom to cut ties with athletes who are not signing in a timely fashion. The TBD format allows us the opportunity to do that and ultimately get cards in your hands quicker.

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