Archive for Basketball
Winner of the ‘LeBron James Caption Contest’ Announced
Posted by: | CommentsLast month we shared details about the “LeBron James Caption Contest” where Upper Deck Authenticated gave fans the opportunity to win a pair of signed game-used shoes from the two-time NBA MVP LeBron James. We had a huge response which isn’t surprising since the prize was indeed very sweet!
So without further adieu, we would like to share who won. Check out this video to see if you are the winner!
We really enjoyed some of the captions fans came up with. Take a look through some of our favorites below:
- If Larry thought God was disguised as Michael Jordan, Paul’s’ thinking this is the Second Coming
- Mr. Pierce, are you ready to be my next poster?
- Leading the future by defeating the past.
- LeBron gets ready to Pierce through the Celtics D.
- LeBron: Wanna get your ankles broken? Pierce: Don’t worry. I got ankle insurance with State Farm.
- Changing of the guard in the East. There’s a new sheriff in town and he’s a pack’n the Heat!
- Kings are not born; they are made by the path they take.
- Hey Paul…after tonight, you can go ahead and take your talents and go back to Boston.
- You’ll have to flap harder than that if you want to stop me.
- You want LeBron? You CAN’T handle LeBron!
Did you miss out on this promotion? Well good news, we have plans for several other FREE giveaways throughout the summer. Just stay in touch with us! Check out our community page here and make sure you are active fans of our different communities.
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Ask UD: Moves, New Address, Customer Care, Checklists and TBD Redemptions
Posted by: | CommentsAs Upper Deck’s Customer Care Manager, it is my goal to help educate our collectors and fans so they can have a better experience with our collectible products. I’ll routinely post updates about what we hear on the phones and through e-mails from customers in segments called Ask UD. I hope you find this information relevant and interesting. If you have questions yourself, please feel free to leave a comment and “Ask UD!”
Here are some of the questions we’ve received recently in Customer Care:
Ask Upper Deck: The Customer Care group was working on a move last week, can you update us on that?
Nick Leslie: Some pretty exciting changes there. We are moving our corporate headquarters just down the street later on this summer, but we have moved out Quality Assurance and Redemption teams to our printing facility in North Carolina. While Quality Assurance and Redemption requests will be slowed up a bit during this transition as they get settled out there, this will be a very positive change for two key reasons:
1. In the past we have been receiving cards at our facility in North Carolina and having them sent out here. It takes time to package them up, ship them out, get them from there to here and then getting unpacked. By having our teams out there, that shipping time is removed from the equation allowing us to get cards in the hands of our customers quicker.
2. By not having to ship items, we can also save money on packaging and shipping which can ultimately be used to deliver more value in products.
So it is a positive change for us. And with that change, comes opportunity. We are currently looking to hire some staff in that area to work in our Redemption & Quality Assurance teams. If you’ve always dreamed of working in the sports industry and you are in North Carolina, this may be your chance. Check out some of the positions we have available out there by clicking here.
With this move comes a new address as well. Starting today, if you have are sending items with a case number to our Quality Assurance group or if you are sending in redemptions like the 2011 Upper Deck Football stripe cards, you want to send them to the following address:
Warehouse – RD
The Upper Deck Company
1001 Aviation Boulevard, Suite 100
Morrisville, NC 27560
It is important to note that if this is for redemptions, mark it “Attn. Redemptions.” For Quality Assurance mark “Attn. SF Case #(enter case number provided by Customer Care).” You must have a case number provided by Customer Care to have a claim processed by Upper Deck. Please do not send any items in without contacting us first.
Ask Upper Deck: Any other changes we should be aware of?
Nick Leslie: There is a pretty big one for me personally. I’ve accepted the position of Sports & Entertainment coordinator for Upper Deck which is pretty exciting for me. I grew up working in a card shop with my dad and I’ve always dreamed about being the one who built the products that end up on store shelves. Now I’m getting my chance and I’m really excited. Hopefully I can take all that I’ve learned in working so closely with our customers over the years to make products they will thoroughly enjoy. I am transitioning to my new responsibilities this week.
And with me heading out of the Customer Care group, I am happy to report we will be transitioning my current responsibilities over to my very capable replacement, Gregg Cacioppo. Gregg collected cards as a kid and still enjoys the hobby himself. His degree is in Sports Administration and we plucked him up right out of college a couple years back working in our Marketing group as an intern. We realized pretty quickly that Gregg was special so we brought him on as a Customer Care agent for Upper Deck Authenticated. Gregg certainly didn’t disappoint there and because of his strong performance we created a position for him where he would manage concerns and queries from our Diamond Club members. It is his time and I know he’s going to be great in this role so look for “Ask UD” updates from Gregg going forward!
Ask Upper Deck: When will you post the checklist for Marvel Beginnings and SP Authentic Basketball?
Nick Leslie: One of the nice things about our new website is that we can publish preliminary checklists earlier for customers. Two that we had a little trouble with where the new Marvel Beginnings and SP Authentic Basketball releases. Those have now been updated and are live. You can download the Marvel Beginnings checklist by clicking here and you can download the SP Authentic Basketball checklist by clicking here.
Ask Upper Deck: Any more news on the TBD Exquisite Football redemptions?
Nick Leslie: As we have shared before, we inserted these without indicating which athlete collectors would receive to allow us the freedom of walking away from problem signers if they do not return their cards to us in a timely fashion. We produced less redemptions than we have cards outstanding to be able to make that happen. Fans have wanted us to share who these players will be, but we are not going to release that list until we have received back enough cards to provide a good enough mix to begin sending them. It doesn’t make sense to release a list at this time either given the fact that these will all be sent out at random so collectors who redeemed them will not know what they received until they receive their package from us, kind of like opening up a pack. The players we have in this mix are representative of others who are in the set, primarily mid-range players. We appreciate collector’s patience while we work to get in the rest of these delinquent signatures so we can get them out to our customers.

We are working hard to get players to sign so we can get TBD Exquisite redemptions out to customers.
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Upper Deck Announces a Revolutionary New “Green” Trading Card
Posted by: | CommentsSt. Patrick’s Day has passed, but at Upper Deck we are still thinking green. On the heels of announcing we will be releasing the first-ever video trading card called EVOLUTION in 2011 Upper Deck Football on April 12, we are at it again. For the past few years, the Upper Deck Product Development Team has been working on a trading card that is eco-friendly and we are pleased to share we are finally ready to bring a recycled card to market.
As many sports card collectors are aware, trading cards were mass produced throughout the 1980’s and many collectors still have shoe boxes filled with these cards. As these cards are hardly scarce, Upper Deck wanted to help collectors who had invested so heavily in them by ridding many of them from the market. About six months ago UD started a large buyback campaign to do just that, purchasing tens of thousands of these cards and recycling them for a revolutionary new trading card product called 2011 Upper Deck Green Basketball. The card is printed on 100% recycled trading cards from the 1980’s.
“From focus group testing we found there were collectors who were devastated by losses they suffered on mass produced cards from the 1980’s,” said Upper Deck’s Sports Marketing Manager, Chris Carlin. “We believe that we can help make those cards more collectible again by removing large quantities of them from the market. If they become scarce, they will become valuable and we can win these collectors back. At the same time, we believe we are also helping the environment by using those cards to create an entirely new set. We believe that 2011 Upper Deck Green Basketball can help to put a freeze on cutting down trees.”

Using recycled trading cards from the 1980's, Upper Deck has produced the first-ever recycled trading card!
Upper Deck has always believed the conservationists represent a tremendous untapped customer base. This is an exciting new way to tap into sports fans that are also passionate about recycling. And while the new “Green” trading cards may not look quite as nice as some of Upper Deck’s other trading cards, the company reminds fans that they are recycled.
“Yes, we’ve has some issues with some of the cards falling a part during the production process,” explains Carlin. “We will be including a small roll of clear tape in each box to aid in reassembling those cards. The corners and edges are a bit of an issue as well as they are not exactly even and sharp like most collectors like. If you think about it though, that should really make the cards more sought after. Like a snowflake, no two cards will be alike; they are all one-of-kind collectibles.”
The 100-card set of 2011 Upper Deck Green Basketball will debut only in your dreams because if you haven’t guessed by now, you’ve been had. Happy April Fools Day sports fans!
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Brag Photo: New UDA Curve™ Displays Coming Soon
Posted by: | CommentsWhen the Upper Deck Curve™ Displays first hit the market, we knew we had stumbled upon an innovative new way to display signed memorabilia. Now we are taking that to the next level. The Upper Deck design team has been busy at work to come up with some new displays that really help show off memorabilia pieces like shoes, basketballs, footballs and helmets.
We have the first prototypes in today and people around the office were just drooling over how cool these displays are. The memorabilia pieces from LeBron James and Aaron Rodgers definitely “pop” when placed in these displays. Enjoy a sneak peek at some of these first images of the new Curve™ Displays, only from Upper Deck Authenticated.
Stay tuned for more details on these new Upper Deck Authenticated items! Oh, and it’s okay to go ahead and put these at the top of your Christmas list for next year now…
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