Archive for Featured Retailers

To celebrate 25 years of licensed NHL® and NHLPA hockey cards, Upper Deck is hitting the road to personally thank the shops and customers who have kept the company going strong for all these years. After running three Silver Celebration parties in the United States and Canada, Upper Deck is heading east to visit two shops in Ohio for a special evening with their collectors.


On Tuesday, January 20, Upper Deck will visit All-Pro Sportscards in Cuyahoga Falls from 7:00 p.m.-8:00 p.m. and then on Wednesday, January 21, Upper Deck will visit TCI Sports Fan in Dayton from 7:00 p.m.-8:00 p.m. There will be complimentary refreshments and an incredible raffle based on Upper Deck purchases from that evening where fans can score Upper Deck apparel, sealed product, insert cards, items from the NHL® and a very limited-edition LeBron James signed poster! These will be evenings you won’t want to miss!

Here are all the details:

Silver Celebration Party at All-Pro Sportscards


Tuesday, January 20 from 7:00-8:00 p.m.
492 Graham Road
Cuyahoga Falls, OH 44221


Silver Celebration Party at TCI Sports Fan


Wednesday, January 21 from 7:00-8:00 p.m.
3962 Linden Avenue
Dayton, OH 45432


Don’t miss an event 25 years in the making!

Categories : Featured Retailers
Comments (1)

This November Upper Deck released 2014-15 NHL® Upper Deck Series One which marked the 25th consecutive release of the product officially licensed by the NHL® and NHLPA. There is a variety of exciting content in the product including buyback cards from the original set, some of which are autographed!

Here at Upper Deck we believe it is important to get out and personally say, “THANK YOU” to the collectors and shops who have helped us enjoy so much success over the last 25 years. Therefore we will be hosting 25 parties during this season to do just that at hobby shops throughout the United States and Canada.

The first Silver Celebration party took take place in Ottawa, Ontario at Gambreakers Sports Cards on Saturday, December 27. We hosted a raffle based on new Upper Deck purchases for all sorts of goodies like apparel, memorabilia cards, autograph cards, signed pucks and the grand prize which is a 2014 NHLPA Rookie Showcase signed helmet from over 20 NHL® Draft Picks!


Fans packed in Gamebreakers in order to score some goodies from Upper Deck!


It was a busy day and hockey collectors were thrilled to see Upper Deck in the shop.


Shop owner Hans was thrilled with the turnout!


All the winners were so excited with the collectibles they scored!

Upper Deck will hosted two other Silver Celebration parties in the Maryland area around the 2015 NHL® Winter Classic where we gave away a pair of tickets to the game! These were held on December 30, 2014 and fans who attended loved the giveaways Upper Deck provided these two shops!

Baseball Card Outlet


Upper Deck arrives on site to provide tickets to the 2015 NHL Winter Classic for the Baseball Card Outlet to giveaway to their fans!


The guys at Baseball Card Outlet were excited about the tickets and memorabilia they could offer their customers from Upper Deck!

Dugout Zone


The Dugout Zone was another local shop who got some great items from Upper Deck.


Owner Rick Hubata was thrilled with the items and wasted no time getting to word out on the event to his customers!


The event was a big success with dozens of collectors fired up about the giveaways!

Look for more Silver Celebration events in the future at locations throughout the United States and Canada!

Comments (2)

Most people often dream of playing professional sports, but for the 99.99% of us who never make the pros, the next best thing is working in the sports industry. One of the ways sports fans can scratch that itch is by opening up a sports collectibles store and Upper Deck is excited to see new shops opening throughout the United States and Canada. To celebrate some of the newly opened shops over the last year, Upper Deck is partnering up with our Authorized Distributors to offer free prize support for these shops to run events around Small Business Saturday.



Many brave shoppers will wait in huge lines at large retailers on Black Friday hunting for great deals, but on Saturday Upper Deck encourages you to think small. Everyone has a sports fan on their holiday gift list so make sure to get out on Saturday, November 29 and give some support to those smaller local sports collectible shops in your area.

As we previously mentioned, Upper Deck is sending the shops below some really cool prize support like t-shirts, knit caps, autograph trading cards and autograph memorabilia to run events around Small Business Saturday. If you are in an area where one of these new shops are located, pay them a visit on Small Business Saturday to win some great prizes and help support a small business owner during the holidays. Don’t miss Upper Deck’s Small Business Saturday; it’s going to be HUGE!

The Armchair Adventurer
1287 Kalani Street #105
Honolulu, HI 96817

TDK&J’s Place
530 Moorpark Avenue Suite 180
Moorpark, CA 93021

Columbia Sports LLC.
11713 NE 99th Street #1030
Vancouver, WA 98682

Subspace Comics
3333 184th Street SW #G
Lynnwood, WA 98037

TnB Sports Cards
13503 North 31st Place
Phoenix, AZ 85032

Arizona Trading Cards & Collectibles
3404 North 24th Street #A
Phoenix, AZ 85016

Man Cave Sports
338 East Grant Road
Tucson, AZ 85705

University Sports Cards
4250 East Speedway Boulevard
Tucson, AZ 85713

Comics Plus Inc.
348 West Saint George Boulevard
Saint George, UT 84770

Copperhead Sports LLC.
199 North Texas Street
Emory, TX 75440

Sportscards Plus LLC.
26722 I-45 North
Spring, TX 77386

Dungeons & Dugouts
439 Prairieview Drive #A
Gillette, WY 82716

Outland Comics LLC.
2095 East 17th Street
Idaho Falls, ID 83404

Pine Tar Sports Cards
621 Mock Avenue
Blue Springs, MO 64014

Rochester Sportscards
407 South Main Street
Rochester, MI 48307

Champion Cards & Games
9061 Miller Road Suite 7
Swartz Creek, MI 48473

Hockey Cards Plus LLC
101 East John Street
Newberry, MI 49868

Lucky Larry’s Sports
2476 Brodhead Road
Alquippa, PA 15001

Omaha Sports Cards
4857 South 137th Street
Omaha, NE 68137

Joe Joe’s Collectables
28 Broadway Avenue
Wawa, ON P0S 1Ko

Primo’s Collectibles
Garden City Shopping Center
2305 McPhillips Street #310
Winnipeg, MB R2V 3E1

OT Sports Card
1505 West 66 Avenue
Vancouver, BC V6P 2R8

Heroes N’Legends
2 King Street West Unit #10
Hamilton, ON L8P 1A1

Out of the Box
2194 Robertson Road
Ottawa, ON K2H 9J5

Andy’s Sports Cards & Collectibles
10093 Hidden Valley Drive NW
Calgary, AB T2A 5Z7

Triple Play Sports Cards
1318 Esquimalt Road
Victoria, BC V9A 3P6

Hobbybox Collectibles
338 Lonsdale Avenue
North Vancouver, BC V7M 3M9

Small businesses are there for you. On November 29, will you be there for them?

Categories : Featured Retailers
Comments (0)

Sports fans, gamers and memorabilia collectors are all very passionate about their hobbies so recently on a business trip to Georgia I wanted to visit some of the shops that cater to these customers. If you are spending time in Atlanta or elsewhere in Georgia, here are three Upper Deck Certified Diamond Dealers I thoroughly enjoyed visiting.

Freedom Cardboard
Chris Gilmore & Evan Feuerstein
9850 Nesbit Ferry Road #18
Alpharetta, GA 30022

I’ve known Chris Gilmore for years and was very excited when he expanded his popular online community Freedom Cardboard by opening up a hobby shop of his very own in Alpharetta. I loved that the shop has a couple places very nearby to watch games as there’s nothing like watching a great game and then grabbing some cards or memorabilia from the stars of that game. They have a good supply of sports collectibles and some unique memorabilia as well. Best yet, if they don’t have it, Evan Feuerstein who runs the sports card side of the business certainly knows how to get it.

The main driver for the shop is the gaming division and they have a tremendous amount of space for tournaments. I talked to several fans who appreciate Upper Deck’s Legendary™: A Marvel Deck Building game. If you enjoy the gaming category, this is one shop you will definitely want to hit!






During my visit a die-hard collector named Tom pulled a Joe Namath autograph card from 2014 Upper Deck Conference Greats Football, WOW!




Champion Sportscards
Ross Finley
840 Ernest Barrett Parkway #708
Kennesaw, GA 30144

I’ve talked with Ross a lot over the years, so to be able to walk in his shop was a tremendous thrill and WOW, what a shop! Champion Sportscards is one of the most impressive, organized and fan friendly stores I have ever been in. If you are a sports fan or looking for the perfect gifts for sports fans, you absolutely have to visit them.

They have an impressive line-up of sports trading cards available from all sports and years with a wide array of supplies.

Additionally, I was blown away by the incredibly selection of sports memorabilia in the shop. The shop is almost like an amazing mancave and they even have a television on playing all the games. This is a must-stop shop for sports fans in GA.









Stop in and see Ross & his team at Champion Sportscards, you’ll be glad you did!

Sports Legends
Steve Chafardon
310 North Glynn Street #A
Fayetteville, GA 30214

I think I surprised Steve Chafardon when I walked through his doors as nobody from any card company had walked through his doors in decades. Although I was short on time, I had a nice conversation with Steve. It confirmed what I thought about him, he LOVES his customers and will do anything to help them out. If you are near Fayetteville trust and believe that Steve will be on your side to get you whatever you need at a fair deal.

Not only does he have a solid supply of sports cards, but he has an incredible knowledge on the hobby. He should be a tremendous resource for collectors getting started in the category or even seasoned pros. Steve also carries some unique memorabilia items that are worth checking out. Steve really enjoys having kids in for gaming tournaments as well. Sports Legends really has something for everyone!



Steve shows off some of Upper Deck’s new 2014 Conference Greats Football at his shop.






Comments (1)

A big initiative in Upper Deck’s 25th Anniversary celebration is getting on the road and visiting hobby shops that have helped us be so successful over the last quarter century. Other than providing these shops with the Hobby’s best products, we support them with the best service and plenty of support. I recently did a round of surprise visits to some very loyal shops in the Pacific Northwest to talk to them about their businesses, the future of Upper Deck and of course to surprise them with some goodies to celebrate our anniversary.

It was a fun road trip to say the least. Here is who I saw:

Card Exchange
14020 Aurora Avenue North
Seattle WA 98133
Ph. 206-440-5467
Mon-Sat 10-8, Sun 10-5




My first stop was the Card Exchange. Owner Ryter VonDiFloe was on-hand to talk about the hobby and his store. He has also been in the hobby since 1989 and this is his second store, having moved into this present building in 1994. Card Exchange is chock full of boxes and singles alike, of both the sports and entertainment card varieties. They have secured the neighboring business as a separate gaming area and they run tournaments five days a week. The overall square footage, including the gaming room, is a massive 3200 square feet!

Card Exchange prides themselves on sales and service and the best variety of sports cards around. They have over 6,000 different sealed box titles of different products, going back to 1986 launch dates. They sell on Beckett on eBay, and occasionally have autograph guests.  This is definitely a shop worth visiting if you are a sports fan or gamer!

World of Collections
22611 76th Avenue West, #101
Edmonds, WA 98026
Ph. 425-778-2678
Mon-Thurs 10-7, Fri 10-10, Sat-Sun 10-6





Shop owner John Strazzara shows off some of the more popular Upper Deck cards & products in his store.

The layout of World of Collections is amazingly unique. It is split down the middle with sports dedicated to one half of the store and entertainment (comics & gaming) on the other half. They have been in business since 1986 and in this location since 2012. They sell all brands of sports cards, have display cases of must-see singles, a bevy of card supplies, licensed merchandise, memorabilia, pennants and sports novelties. Other cool items adorn the walls including signed jerseys of both Tony and Phil Esposito, and owner John Strazzara shared some stories about the famous hockey-playing brothers that I recommend you ask him about when you visit.

For the die-hard gamers, they sell board games, roleplaying games, card games, puzzle games, dice games, CCG, TCG, CMG and gaming supplies. They have graphic novels, magazines, comic-related memorabilia, t-shirts, figurines, toys and action figures. They offer a comic subscription service to their customers, and they hold gaming events in their store 2 days a week.

Mill Creek Sports Cards
15704 Mill Creek Boulevard, #5
Mill Creek, WA 98012
Ph. 425-742-8500
Mon-Sat 11-6, Sun closed





Mill Creek Sports Cards has been open since 1991 and they specialize in certified authentic memorabilia. Owner Scott Mahlum states they house over 36,000 unique autographed items in their retail store, as well as trading cards and supplies. They have exclusive representation on memorabilia for players like Russell Wilson, Marshawn Lynch, Felix Hernandez and Ichiro Suzuki. They have one of the largest collections of memorabilia I have ever seen, and it is impressively organized in their warehouse.

While there, I could see customers dropping off their items to be autographed by athletes who will be coming in for future signings. Their organized staff easily pick orders and they had a slew of fresh items packaged and awaiting carriers for shipping.

DJ’s Sportscards
1630 Duvall Avenue North East
Renton, WA 98059
Ph. 425-235-4357
Mon-Fri 11-7, Sat 10-6, Sun closed





Shop owner Don Joss shows off an Upper Deck retailer award!

Owner Don Joss has a great family-owned store and has been collecting since 1985. He officially became a store owner in 1988 by buying out a portion of an existing hobby business, all while he was still in high school. His store has been in its present location since 1990. They have a ton of singles and sealed boxes, selling both in store and online. Their main focus has been sports from inception, though they have dabbled in beanie babies and other items during boom times. They do athlete signing on occasion, as well. DJ’s Sportscards boasts the most singles – vintage and modern. They buy a lot of collections of both cards and collectibles, and sell at reasonable prices to keep the rotation of inventory fresh.

DJs’ sells on eBay and Beckett, but their shop is definitely worth seeing and their service is excellent. Come and visit this family-oriented shop and check them out for yourself.

Pastime Sports and Games
20378 Fraser Highway
Langley, BC V3A 4G1
Ph. 604-530-5507
Mon-Tues 10-6, Wed-Thurs 10-10, Fri 10-midnight, Sat 10-11, Sun 11-9

Pastime Sports and Games
Central City Shopping Centre
Surrey BC V6B 6N9
Ph. 604-584-5507
Mon-Tues 10-6, Wed-Thurs 10-10, Fri 10-midnight, Sat 10-11, Sun 11-9




I visited the Langley Store location which was awesome. Owner Ken Richardson has been working in card shops since he was 11 years old. He moved from doing shows in 1988 to owning his first store in 1990 and opened the Langley location in 1993, followed by the Surrey location in 2011. This store is packed full of product, with something for everyone.

For sports and sports card events, Pastime Sports has trade nights, group breaks in store, and occasionally set up at local hockey arenas for events. They have a tremendous amount of autograph guests that come to the store, many players being Hall-of-Famers. They also sell on eBay, Beckett, and Amazon.

Gaming has become a large part of their business and they run organized play for many product brands. What they really do well is events and taking care of their customers however. Recently they ran a Customer Appreciation weekend where they had live bands, barbecue, autograph guests, group breaks and the Langley Rivermen hockey team even came by with their mascot.


So when you make your way up to the Pacific Northwest, make sure to pay these shops a visit! Let me know how it goes and if you’ve ever done a Hobby Shop Road Trip like this, let us hear about it!

Categories : Featured Retailers
Comments (0)