After Upper Deck announced plans for the company’s 25^th Anniversary promotions last week, we alluded to the fact there would be some additional surprises throughout the course of the year. It is important to us to say thank you to all the collectors and shops who have helped us reach this historic milestone.

Over the weekend Upper Deck staff personally visited hobby shops and customers in Southern California, Dallas, Chicago, New Jersey and Vancouver to get out and thank our loyal supporters and share some goodies with them.

Upper Deck visited eleven shops over the weekend giving away cool promos, boxes, tickets to NHL games and much more to say thank you for 25 great years! Store visits will continue throughout the anniversary celebration!

Several other hobby shops received a “delicious” surprise as well over the weekend. Upper Deck partnered with Pro Flowers & Shari’s Berries to say, “thank you” to a few select shops. Upper Deck delivered a dozen assorted sports strawberries to these shops with a message that said:

Thanks for making the last 25 years so “sweet!” Please share these with your best customers. We’ve had a ball working with you! – Your friends at the Upper Deck Company

Reactions on Facebook and Twitter from shops who received this scrumptious surprise was instantaneous. Take a look at what some of these shops had to say:

Freedom Card Board ‏@FCBsportscards  Mar 1

Seriously, that gift from @UpperDeckSports was out of the blue to diamond dealers. No other card company does that.

Ocsportscards.com ‏@OCDUGOUT  Mar 1

We want to thank @UpperDeckSports for the Shari’s Berries and other items Happy 25th and another 25 more great years!

Michael Fruitman

So Upper Deck turned 25 and they sent out these incredibly awesome chocolate covered strawberries to my shop. Many thanks to whoever was involved in helping various card store owners who are in relationships have a very good night.

Attack of the Baseball Cards

ATTACK OF THE BASEBALL CARDS (Union NJ), once again would like to wish a Happy 25th Anniversary to UPPER DECK!!! Thanks to Upper Deck to the gift of Shari’s Berries. ATTACK would like to share them with our customers…while they last.

As we shared in our initial announcement, these are just the first of many interactive promotions we have planned throughout the course of the year to thank our supporters for their loyalty to the brand. Who knows what shops and collectors may receive next! Stay tuned for more exciting promotions in 2014 and thanks to our friends at Pro Flowers and Shari’s Berries for hooking these shops up with an awesome mail day!