Archive for December, 2009
Brag Photo: Marvel at THIS!
Posted by: | CommentsWe spend most of our time on the blog talking about sports cards, so it can be easy to forget that Upper Deck has a full line of Entertainment trading cards and games as well. Next year, we’re releasing a whole portfolio of Marvel products (you can find out more by visiting PlayMarvel.com, and checking out our Twitter and Facebook pages).
Our dedicated sports collectors are well aware of the value 1-of-1 cards carry. For Marvel, we’ve got some pretty unique 1-of-1′s too.

If you squint closely, you’ll see that this is actually a group of four cards. Each its its own unique sketch, drawn up by a top artist. Put these four together, and you get one very cool full picture of Iron Man. These are from the upcoming Iron Man 2 trading card set, coming out in April. It’ll include sketch cards like these, autograph cards and memorabilia cards.
Of course, you probably won’t put all four together, since there’s only one copy of each card in existence. Tell you what: pull it off when these cards are released in 2010, send us a photo, and we’ll refeature it here as a Brag Photo of the Week. It’s the least we can do for achieving such a collecting feat. The gauntlet has been thrown down!
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Upper Deck’s Holiday Hunt
Posted by: | Comments(To the tune of “Jingle Bells”)
Dashing through the malls,
With a list of gifts to buy
O’er our credit limits we go,
Crying all the way
But is there another way,
To make more spirits bright
To be able to give without breaking the bank
Upper Deck thought we might!
Oh, Upper Deck’s Holiday Hunt
Giving away free stuff!
Oh, what fun it is to give
With the help of hobby shops!
Upper Deck’s Holiday Hunt
Giving away free stuff!
Oh, what fun it is to give
With the help of hobby shops!
A few days ago,
We started posting clues
Across our Facebook and Twitter page
For all our fans to see
Some hockey prizes were found,
Including helmet, stick and puck
But we still have five prizes left
Look at our pages to test your luck!
Oh, Upper Deck’s Holiday Hunt
Giving away free stuff!
DiMaggio Card, NFL Rookie Auto Ball
With the help of hobby shops!
Upper Deck’s Holiday Hunt
Giving away free stuff!
Marino Art, NHL Rookie Helmet and NFL Game Tickets
With the help of hobby shops!
Click here for more information!



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Rookie of the Week #14: Michael Crabtree
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If winning free cards isn’t enough motivation to get you to enter the codes from the back of your 2009 Upper Deck rookie cards, there will be an added bonus each week for one participant who guesses the Rookie of the Week. As part of the Own the Rookies promotion, one lucky collector will take home an autographed football signed by all of the top 2009 rookies present at the Rookie Premiere. That means authentic signatures from Mark Sanchez, Matt Stafford, Percy Harvin, and all of the other rookies on one awesome football. To the collectors who picked Michael Crabtree this week, you have the chance to win one ridiculously cool prize!
One of the most exciting reasons to collect NFL rookie cards is that you get to watch their values spike if the player performs well on the field. To help capture that excitement, Upper Deck launched a new website to help collectors not just track 2009 NFL rookie cards, but also to make predictions on which rookie would have the best week at OwnTheRookies.com.
Collectors who successfully guess Upper Deck’s “Rookie of the Week” will be entered into a drawing to win a box of 2009 NFL trading cards. Thanks to his great game in a critical situation, Michael Crabtree is Upper Deck’s Rookie of the Week. If you entered codes from Crabtree’s cards last week, stay tuned to the website to see if you are a winner!
First off, I want to say how cool it is to be in week 14 and still have a new rookie to write about. I think that to have a season where close to a dozen or more different rookies have had great games each on different weeks has been a testament to how diverse and talented this class is, all the more reason to enter your codes to get in on the contest for the amazing autographed football mentioned above.
For Michael Crabtree, it has not been a dream season, and that has soured many of the great moments that a rookie will have. Coming into the draft, he was widely thought of as the top receiver available. Some draft boards even had him going as high as number two or three, as his talent was undeniable. However, when a fracture in his foot kept him out of the NFL rookie combine, his stock started to drop. Eventually, he was drafted at number ten by the 49ers, a team elated to have him fall into their laps. They were on cloud nine, but Crabtree wasn’t happy. His low draft spot led to one of the longest holdouts in NFL history, including a few threats that he may try to reenter the draft in 2010.
Fortunately, cooler heads prevailed, Crabtree signed, and he has started almost every game since then. The talent that was the most coveted commodity when he came out of college has already started to come through on the field as well. This potential was most recently displayed in his great game against the Cardinals this past Monday, where Crabtree caught five passes for 67 yards and a key TD. Although the Cardinals game was one of the first times that Crabtree looked familiar with his team on the field, his production has been building towards a crescendo. Even with fewer games under his belt, Crabtree has already out-performed Darrius Heyward-Bey, the receiver drafted before him. Plus it is safe to say that if he had avoided the holdout, he would most likely have the best stats of any rookie receiver.
I am expecting that as the season comes to a close, Crabtree will definitely continue to grow in his role with the team. Due to a lack of options in the 49er receiving corps, he will need to play at an elite level for the team to be in the playoff hunt on a regular basis. They play in division where teams like the Cardinals will come into the picture each year, and as long as he plays as well as he did on Monday, the two teams will have a great game twice a year.
As part of the 2009 NFL Rookie Premiere, Crabtree has had lots of cards in Upper Deck products throughout the year. He was also one of the rookies to sign the rookie autographed football, which is great for the lucky person who wins that awesome rock. I have many favorites of him as I think he is a pretty dynamic subject for any card. In fact, his recent card from Upper Deck Black is one of my top ones from the year, as it features a hard-signed signature, as well as an awesome design. The card is also quite rare and valuable, which has led many collectors to chase it for their Crabtree collections.
Crabtree was also a part of the Same Day Signatures set, which features him in his 49ers uniform and is one of the most collectible rookie cards on the market. Also, the card is another hard-signed signature, featuring some very cool inscriptions for both his Texas Tech fans and his Niner fans. These cards were seeded at one per case out of Upper Deck football, and buying the packs could net you some sweet autographed memorabilia if you are playing along with Upper Deck’s holiday hunt!
Lastly, I am in love with his SP Threads future star, die-cut cards. Although the autographed parallels are numbered to only 15 copies, the card reminds me of my younger days of collecting the SP brand from the early nineties. It also features a great photo and is one of the better designs of the year. This card is a retro-style update to those early Upper Deck sets, and if you loved those cards in your childhood as much as I did, this card is for you.
From what I have seen with Crabtree in the limited exposure since week 7, I know that his cards will not be a bad investment at this point whatsoever. The guy, though he had his initial problems, is a complete animal on the field who should continue to be great in his future career with San Francisco. I also think that in terms of his attitude coming out of the hold out, there may not be a better coach to deal with him than “Mr. No-Nonsense” Mike Singletary. Singletary’s ability to wrangle him towards the path of an NFL star is documented over the last few games, and I think that after Monday night, Crabtree is starting to believe as well.
Check in next week for the newest rookie to win “Rookie of the Week” honors, and don’t forget to enter in all your rookie card codes from the Upper Deck products you have collected so far. Not only can you win awesome prizes, but the site has some great features that allow you to track rookies and their cards this season!
Adam Gellman runs the collecting blog Sports Cards Uncensored, and has been a collector of all things sports for over 15 years. To see more of his work, visit www.sportscardsuncensored.com (warning: strong language!).
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The Math Behind 4th and 2
Posted by: | CommentsHello again,
Some of you might remember me from my preseason preview. I’d be lying if I said I wasn’t rooting for Philadelphia to face New Orleans in the NFC championship game. But, that is not what I’d like to write about here. There is an issue I’d like to discuss:
4th and 2 from your own 28 yard line with 2:08 to go and a 6 point lead.

It has become old news at this point, but Bill Belichick’s decision to go for it will eventually be considered one of the turning points in NFL history. Specifically, it will help usher in an age of reason. New England wasn’t certain to win that game if they go for it and succeed, but for now I will assume that if they get the 1st down they win the game. Similarly, Indianapolis isn’t certain to win if they score a touchdown, but I will assume they win if they score. With those simplifications, here is the math:
Likelihood of failing to get a 1st down multiplied by the likelihood of failing to stop the Colts from scoring from around the 28 yard line vs. likelihood of failing to stop the Colts from scoring after a punt.
You can find a calculator set up for this here: http://belichick-decision.heroku.com/
I can tell you a few things in this piece: At the time of Belichick’s decision, in-game trading markets implied the following odds of each event:
55% likelihood that the Patriots get the 1st down.
64% likelihood that the Colts score if the Patriots fail to get the 1st down.
36% likelihood that the Colts score if the Patriots punt the ball.
Based on these numbers, the Patriots’ chance of winning increased from ~64% with a punt to ~71% if they went for it. When the Patriots’ offense returned to the field, the Colts fans went from jubilant to scared. Perhaps they intuitively knew what the markets already understood. The New York Times Fifth Down Blog estimated the Patriots’ chances of winning at 70% if punting and 79% if going for it.
Either way the decision was not merely correct, but obviously so. It isn’t close. Every time a coach makes the conservative choice to punt in a similar situation, that coach is hurting his team’s chances of winning. There are some excellent academic publications on the subject of 4th down decisions, and there are high school teams that have taken such analysis to heart. Here is a link to David Romer’s paper on the subject:
I should note that Belichick was an economics major who has at various times shown familiarity with Romer’s work.
Overcoming risk aversion isn’t easy. A coach in Belichick’s shoes must not only risk that his team fails to convert on fourth down, but that the media will portray him as stupid. Educated fans understand that every coach’s decision, not just fourth-and-short late-game situations, involve risk/reward calculations. The people who ridiculed Belichick’s decision as detrimental to his team (I’m looking at you Mr. King) are egregiously wrong. There are a lot of things to condemn Belichick for in that game, specifically his misuse of time outs, but that most-criticized decision was correct.
There are a few other issues where risk aversion obviously hurts football teams. I think teams are starting to realize that kicking a 20 yard field goal (or shorter) is strictly worse than attempting to score a touchdown. There are late game exceptions, but for the most part you score more points on average by going for a touchdown and you give your opponent worse field position on average.
Some other quick hits:
Teams are generally too conservative when determining when to go for 2. One example: a 5 point lead is not that much worse than a 6 point lead. A 7 point lead is much better than a 6 point lead. The Eagles eventually went for 2 with a 12 point lead, but there was no real reason to wait.
Oddly enough the Giants should have gone for 2 when they scored a late touchdown against the Eagles. If they succeed, they next touchdown wins for them. If not, they can still go for 2 on the next touchdown to send the game to overtime. Assuming overtime is a 50-50 proposition, and remembering that the decision only matters if the Giants score two touchdowns, the question is which is more likely: The Giants succeeding on the first 2 point conversion attempt, or the Giants failing on 2 attempts? Assuming extra points are 100% (We’ll ignore the fact that the Eagles had already missed an XP attempt earlier in the evening), the break even conversion % of around 38.8%. Obviously teams convert at a much higher rate than that.
16-0 vs. Resting your players: The Patriots did not lose to the Giants because they were tired from going for the record. The Saints and Colts are going to have a bye before their first playoff game, and are going to have another bye if they win their respective championship games. I can’t argue against resting any players who are playing with pain (possibly all of the non-kicking specialists), but I don’t think going for 16-0 hurts a team’s chances of being a Super Bowl champion. Also, I’d like Mercury Morris to shut up. The ‘85 Bears would have destroyed the 1972 Dolphins.
Thanks for reading,
Seth Burn
Seth Burn has degrees in economics, accounting, and philosophy. His background is in statistical analysis and game theory. He can often be found covering his eyes at Jets games. If you have any questions or comments they can be directed to his cat Molly via sethburnatgmaildotcom.
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Peterson and Johnson Dominate the Running Game in 2009
Posted by: | CommentsWhen it comes to running backs in 2009, there are two names that immediately spring to the forefront of the list. First is Adrian Peterson, who has followed up two amazing seasons with 14 TDs and 1,100 yards so far this year. The second is Chris Johnson, who has treated the NFL like his personal Nascar track, chewing up 1600 yards on the ground in addition 11 rushing TDs. When it comes down to talent and production, both have had it oozing from their pores every time they step on the field, and the hobby has definitely reflected that success. Given that, I wanted to take the time to analyze each player and talk about what they mean to their teams, to their cards, and most of all, to their future potential in the NFL.
Although Chris Johnson may be having an MVP caliber season, the Titans’ record is not echoing that particular accomplishment. Peterson’s stats, though not as good as Johnson’s are fueling a team that boasts an 11-2 record. Both have had great seasons, no doubt, but team performance may hinder how people look at both players. Peterson has had more TDs, but many have been from inside the 5 yard line, while Johnson is forced to score from further out due to lack of team offense. Johnson leads the league in plays over 40 yards, plays over 20 yards, and yards per carry, but Peterson is very close behind in all of those categories as well. Peterson may have more TDs, as I said, but he also fumbles more, which has been a concern for most of his career. Johnson only has one for the entire year, where Peterson has six. On the receiving end of things, Johnson also leads with 42 receptions to Peterson’s 36. Johnson has added two VERY long TDs as a receiver to his resume, where Peterson has yet to cross the goal line after a catch. Peterson may not have the stats, but his team has the wins, ironically making a case for Johnson as he has a lack of weapons around him. Round one definitely goes to Johnson, though 2010 should be an interesting year for both him and Peterson.
When it comes to the cards, Peterson has established himself as one of the most sought after players in the hobby, even above some people who have been around for years. His autographs are the most expensive of any active player with few exceptions, including his forever young teammate, Brett Favre. Johnson is still an up-and-comer in that respect, though his rarer cards have begun to climb into the Peterson tier of value. Although Johnson’s rookie year was great, he didn’t have the level of exposure that someone like Peterson had, mainly because of the NFL record set by Peterson midway through 2007. I also think that the Vikings are a more nationally covered team, as Tennessee is still a very small football market. Due to this lack of fan base for Johnson, his cards may not have the same demand as they would if he were playing somewhere else. However, now that he is putting up seemingly 150 yards a game, Johnson’s value potential is sure to change.
Peterson’s best card around is definitely his Rookie Patch Autograph, released in 2007 Exquisite Collection. I commented before that this card was still fetching over $1000 dollars on the open market, a surprising fact considering that most of that value was obtained during his rookie season. Johnson’s Exquisite, though valuable, is still well below Peterson’s in terms of worth. That doesn’t mean the card isn’t as important, but its something that should be factored in. Another interesting point is that Peterson’s card is numbered to 99, where Johnson’s is numbered higher. Due to a discrepancy in production, it’s possible that a true comparison is tough. His Exquisite parallel has broken the $500 mark on a few occasions, and that is numbered to 75. The problem is that collectors value the non-parallels a little more, again making a comparison hard to come by. Regardless, round two goes to “All Day.”
Lastly, I want to look at future potential, which is the measuring stick that many of the collectors use when making purchases. Both players have enormous potential, though some factors may limit the final lines when all is said and done. First, Peterson is now entering his third season of massive production on a team in a tough division. Johnson has had two great seasons, but the overall body of work is not necessarily as impressive. To put up close to 4,000 yards in your first three seasons with over 25 TDs is a feat not equaled since the times of Dickerson, Payton and Sayers. Due to the new “running back by committee” systems employed by many teams, it may not happen again. Johnson has a good chance of getting there, but Peterson is already there and past it. His potential has largely been fulfilled. Peterson has already been compared with the likes of Hall of Famers Barry Sanders and company and is on his way to a storied career, barring any injuries. This is where Johnson has the leg up, as he has yet to have a major injury, while Peterson has already had one knee surgery, a shoulder problem in college, and a few ankle injuries here and there.
Considering how great of a season Johnson is having, it’s especially difficult to overlook the massive potential in Johnson as well. Unlike Peterson, he has made receptions out of the backfield a major part of his arsenal from the beginning, something that Peterson has only recently worked on. In addition, Johnson does not have the luxury of receivers like Berrian, Rice, and Harvin to help him carry the load, and Vince Young is still a very young and untested part of their offense. In Minnesota, Favre has made life easier for his team, and Peterson’s TD totals have reflected that situation. Even though I cheer for Peterson each week, this one is definitely a tie.
Overall, I can honestly say that each player deserves all of the respect and fear that they garner. They are tremendous players and will continue to excite for as long as they are playing. I don’t think either is a bad investment in any way, shape, or form, and luckily for collectors, they are prominently featured in just about every Upper Deck product. With Ultimate, SP Authentic, and Exquisite on the way, the end of the year is going to be a feast for Peterson and Johnson fans alike. Plus, if recent games are any indication of what is going to be in store for the rest of the 2009 season, those fans are going to have quite a few people to compete with in buying their favorite cards. I wish you all the best of luck because I will be one of those fans.
Adam Gellman runs the collecting blog Sports Cards Uncensored, and has been a collector of all things sports for over 15 years. To see more of his work, visit www.sportscardsuncensored.com (warning: strong language!).
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